Pay Per Click or PPC can be very effective in the right hands. If you do it the wrong way it can be a fast track to financial ruin. Unlike Facebook Ads where you can see how effective your ads are within minutes, Google AdWords are much less responsive and you can use up a lot of cash before you hit the winning combination. Concentrate on being very focused and specific. If you are not, you will get lots of clicks on an ad which sounds right, but results in low conversion rates when people find that it’s not exactly what they are looking for.
Say I’m Sorry: We all have client relationships that ended badly. Looking to turn things around, revive an old lead possibly re - earn their commission? Reach out to them and tell them that you don’t like how things ended, and if there’s anything you could do to help them in the future, you are here for them – and then add them back to your mailing list for sending cards and newsletter.
As you can see, you can have both a personal and a business page on each of these channels. Before you get overwhelmed and start worrying about all the work involved in maintaining a presence on all these channels, think about the big picture benefits of establishing your presence online. Not only does each channel build your personal syndication network, giving you more communities where you can share your content and connect with others, but each channel also gives you an additional backlink that will show up in the Google search results for your company’s name. So, when senior leads see your phone number show up on their caller ID and Google it, they’re going to see all the social media channels you’re on, instead of seeing a generic phone number look - up site where consumers complain about strange calls from unknown callers who don’t have a website, let alone a Facebook page. Each channel builds your online presence, which builds your online brand reputation in the eyes of prospects and clients who are looking to see how legitimate you really are.
A fundamental factor to being successful with network marketing is to maintain a positive attitude and generate lots of free network marketing leads. There will definitely be days and perhaps weeks when you fail to make a single sale or attract any prospects. It is understandable to want to feel discouraged during these times but you cannot let it get to you and hold you down. You must maintain a positive attitude because your primary job is to market. If you are anything less than positive, it will show and it will definitely affect your ability to attract buyers and prospects. No one wants to sign up with a loser!
Creating a unique tracking ID for an Amazon link is easy. Simply log in to your Amazon affiliate dashboard, click “Account Settings” at the very top on the right, then click “Manage Tracking IDs”. From there you can make a new tracking ID so you can track which web page/campaign sold what.  You can learn more about using Amazon’s Tracking IDs here.

Include Contact Info in Header or Footer: Having your contact info clearly displayed in your website header or footer is a must. It’s a foundational piece of your website that tells visitors how to reach you. Every website should have both a local phone number and an email address listed somewhere on the header or footer of the site so that, wherever visitors go, they have the option to reach out to you easily if they have questions or want to enroll.

Internet leads may be purchased from a variety of list generating services or from brokers. While the cost and the quality will vary among lead sellers, small business owners are encouraged to comparison shop for Internet leads. A decision to buy Internet leads could produce a quality list of potential buyers. Some online lead sellers provide exclusive Internet leads. However, many sellers will issue the same lead to four or more buyers.
Leverage Your Contacts: If you’re serious about this business, then everyone should know it. The best way to start building a network of people who know you’re the guy to call about insurance is by updating everyone you know about what types of insurance you specialize in, and by offering to be a resource for them and their friends. By staying top of mind in your network, you increase the chances of people remembering you when they (or someone they know) needs help with an insurance matter.

To learn more about the basics of SEO, read our book where we dedicate quite a few chapters to online marketing and share many more authoritative sources on the subject that can provide a more comprehensive process for agents. Or stay tuned and stop back to our blog periodically as we go over more ways to fine - tune your SEO strategy so you can rank for keywords and generate free leads from your website.

Utilize ICE or Beneficiary Contacts: Most applications have an alternative person to contact in case of emergencies (“ICE”), in addition to a beneficiary. Simply ask the client if it’s OK that you notify these contacts and offer to answer any questions they may have. While you are notifying these people, it only takes a minute to ask about their own coverages.
_{Publish your content, then promote it to rank on the search engines. Rank high on the front page of Google, Yahoo or Bing and you’ll see a huge percentage of the people searching for actually visit your site. Present a nice free offer of some kind and you’ll be amazed at how easy it really can be to start raking in a steady steam of “free network marketing leads“.}