Outsourcing is so crucially important because that is how you will take your affiliate marketing business from just a small business that makes you a few extra bucks per month to a 5 or 6 figure monster that earns you a passive income. While one site is being outsourced and making you money, you can build a second one. While those two are outsourced and making you money, you can build a third one, and so on. So many new affiliate marketers take their first commission checks and just spend in on themselves. If they re-invested that into outsourcing instead, the returns would be much bigger. My business didn’t truly start taking off until I learned about the power of outsourcing.
Networking, as it used to be called, is a pretty thankless task. The conventional approach to networking was to start with the network of friends and colleagues that you already have; friends and family, your existing clients, your contacts at the squash club and so on. Most people feel uncomfortable pitching to friends and family, unless you have an unbeatable idea or concept, but if that was the case, then lead generation would not be a problem
In addition, you should always know who you’re getting your information from. There are far too many “guru’s” out there who really have no idea what they are talking about. When you sign up for your free account, you’ll be learning directly from Mark Ling and Simon Slade who are both affiliate marketing MILLIONAIRES. They’ve also helped to hand select some other successful affiliate marketers for their training videos. About a year ago, I had my own free training videos right here on this site, but I realized after a while that I just can’t create the type of quality training that Mark Ling and his crew have already put together and continuously update.
Prospect the Paper: Whether it’s new homebuyers, birth announcements, obituaries, or current benefit plans offered by companies in the classifieds, the newspaper is teaming with life event changes that open people up to possibly re - evaluating their insurance options. This is another old - school way to prospect that many agents aren’t doing anymore, although new agents may be getting this info from new - school sources like social media channels.
Become Versed in Digital Marketing: It’s imperative to keep up with digital marketing trends going forward if you want to survive in the insurance industry as it evolves alongside technology and consumer buying behaviors. If you don’t stay in the loop (perhaps by reading our blog), then you risk falling victim to the latest algorithm changes, or falling behind in opportunities to maximize your brand’s online lead generation opportunity.
Become Versed in Digital Marketing: It’s imperative to keep up with digital marketing trends going forward if you want to survive in the insurance industry as it evolves alongside technology and consumer buying behaviors. If you don’t stay in the loop (perhaps by reading our blog), then you risk falling victim to the latest algorithm changes, or falling behind in opportunities to maximize your brand’s online lead generation opportunity.
Glen Shelton launched Lead Heroes in 2015 after noticing a lack of quality and service among telemarketed lead providers in the insurance industry. As president of Lead Heroes, Glen actively manages a call center with real people generating quality insurance leads. With processes designed to improve efficiency and lower costs, Glen helps maximize ROI for agents selling Final Expense life insurance and Medicare Supplements to seniors.
Pay-per-click (PPC) advertising – like Google Adwords and Facebook – are getting more expensive all the time. While we invest heavily in Google Adwords ourselves here at LeadDyno, I can tell you that our click costs are constantly creeping up. Which means that next month, I know we’ll have to pay a little bit more to get the same results. Our affiliate program, on the other hand, is always profitable… because we pay our affiliates a commission based on the sales they bring us. Until they sell something, we don’t have to pay them anything. Affiliate marketing is also more scalable than pay-per-click (PPC) marketing. While there are a fixed number of relevant keywords that we (and you) can bid on and make money, there’s basically an unlimited amount of product that you can sell with affiliate partners.
Develop Case Studies: It’s one thing to offer your prospects and clients options, but it’s another thing to back up recommendations with relevant, real - life examples or stories that address problems and solutions around specific insurance challenges. If you have a client who’s willing to share their experience working with you in a case study, this piece of content can also act as a testimonial to recommend your service.
The best way to obtain website traffic is through free search engine referrals. However, obtaining traffic from the search engines takes time. You should expect to create content for your site for about 6 to 12 months before the search engines really start showing you some love. In the meantime, there are so many other places you can obtain website traffic from. That’s what these tutorial videos will show you. Everything form creating email marketing lists to social media marketing and even how to write a blog post to increase how many people share it – it’s all there. This is the best tutorial section to go through first because it will lead to returns sooner.
Pay-per-click advertising is becoming increasingly expensive. With LeadDyno, you can use our affiliate program and gain a profitable commission without worrying about creeping costs. As one of the best tracking systems in the market, offering a comprehensive set of features, our software tracking program allows you to manage and observe results of your marketing endeavors. Providing complete information through the affiliate dashboard, LeadDyno’s customizable link tracking platform is easy to understand, responsive and effective. With the one-click sharing option, affiliates can now share their products on various social media platforms and integrate the plug-in on numerous e-commerce stores as well.
We just talked about four ways for agents to GET so - called “free leads” in exchange for something, whether it’s an email address, a deposit, a cut in commissions, or a piece of advice for other agents. So if you can’t GET free leads without giving something in exchange, then how (or where) can you just FIND free leads without trading anything in return?
Free is good, but paid is great. Each of the free lead generation tools is countable in terms of building your growth foundation while you invest a limited budget now. In the free offers, nothing to lose – as something is better – picks out the best plans so that you wouldn’t have to miss out a single prospect. As your targeted volume of prospects goes with your investment quality, then it is better to acquire leads from the free lead marketing offers as much as possible.
Host Webinars: Webinars are a non - aggressive way to prospect for potential leads. Webinars usually revolve around PowerPoint presentations that educate consumers on various problem - solution scenarios for specific insurance - related issues or questions. Don’t worry about gathering attendees for a live, one - time presentation; just offer downloads of previously - recorded webinars to explain topics in more depth. This not only helps your search engine rankings, but may help convert people who need a little more information before making a decision.
As a last resort, you could try cold calling by phone. This is probably the most depressing and soul destroying activity on the planet. Even if you get past the usual questions such as ‘If you’re selling something – I’m not interested’ and ‘How did you get my number?’ you need a really slick and professional script and the ability to recognize and avoid lonely old ladies who just want to interact with someone, anyone, in fact.
