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Include Contact Info in Header or Footer: Having your contact info clearly displayed in your website header or footer is a must. It’s a foundational piece of your website that tells visitors how to reach you. Every website should have both a local phone number and an email address listed somewhere on the header or footer of the site so that, wherever visitors go, they have the option to reach out to you easily if they have questions or want to enroll.
Remember, however, that a percentage of something is better than one hundred percent of zero sales – so it is a good idea to network with more experienced marketers. Take advantage of the expertise and training that they offer, and use their resources to build your business. One you are ready, you can always bring in new people, and even share leads with them – building your downline so that they will supply you with a good residual income.
Paid advertising is NOT something I recommend for those who are just getting started. With that said, it’s good to have a basic understanding of what is known as PPC or Pay-Per-Click website traffic. In short, you can use services like Google Adwords or Facebook Ads to drive traffic to your site. You pay per website visitor, but you can make a lot of money doing this. Say it costs you $1 to send a visitor to your site, but each visitor on average earns you $2 in affiliate commissions. You, my friend, have a money machine on your hands.
Offer Quotes: This is a no - brainer. The ultimate goal of many of these tips is to turn website visitors into leads (and then clients) by helping them enroll in a plan. No matter how much helpful content you produce or how many social media sites you posts you publish to emphasize the importance of researching and comparing plans, you’re not optimally tapping into leads unless you offer a way for consumers to request a quote.
Working with your various leads should get you somewhere, or else you need to rethink your plans. If you find that engagement is still low after you try yourself to get leads that turn into paying ones, you should just buckle down and study on what you’re doing more. Anyone that wants to be successful has to alter what they are doing so that they can get more from the people they are working with. You really need to get this underway or else it’s going to end in you wasting time with leads that won’t pay off.
Rank for Buying Keywords: We’ve already mentioned the importance of tailoring your content to prospects in various stages of the sales cycle, and especially those who are ready to compare options and buy. To catch these leads while they’re hot (and hopefully convert them into clients), you can target “buying” keywords that searchers use when they have an intent to buy. These often emphasize plan comparisons and prices, and some examples include “best Medicare Supplement Plan F rates” or “compare Pennsylvania Medicare Supplement plans.”
The main website a lot of people use when they are online is social media. These websites are where you can sit there and talk to anyone around the world that you know, and chances are that most people you know have an account on these kinds of things. You’ll want to make sure you do some looking into making a business account, because marketing through your personal profile may not do so well for you. Social media sites are free to use, but they also have ways you can pay for ads that go out to people.
