Develop Case Studies: It’s one thing to offer your prospects and clients options, but it’s another thing to back up recommendations with relevant, real - life examples or stories that address problems and solutions around specific insurance challenges. If you have a client who’s willing to share their experience working with you in a case study, this piece of content can also act as a testimonial to recommend your service.
"In early September 2011, a homeowner was shot in the back during a burglary and robbery. The suspect ended up being an escaped convict who was drifting from state to state. We located the suspect in early October using LeadsOnline. Within a couple of days, the suspect was captured in Minnesota. He is now back in Indiana awaiting trial for attempted murder as well as other charges."
Pay-per-click advertising is becoming increasingly expensive. With LeadDyno, you can use our affiliate program and gain a profitable commission without worrying about creeping costs. As one of the best tracking systems in the market, offering a comprehensive set of features, our software tracking program allows you to manage and observe results of your marketing endeavors. Providing complete information through the affiliate dashboard, LeadDyno’s customizable link tracking platform is easy to understand, responsive and effective. With the one-click sharing option, affiliates can now share their products on various social media platforms and integrate the plug-in on numerous e-commerce stores as well.

Now, truth be told, affiliate marketing does come with some costs. Fortunately, those costs are rather small when compared to starting other businesses. For example, if you want to succeed with affiliate marketing in the same way that I teach it, you’ll need a website. In order to have a website, you need to pay for “website hosting”. If you don’t know what website hosting is, don’t worry, we’ll get to that, but website hosting does cost a few bucks per month (generally under $10 / mo). If you have about $40 for startup costs and about $10 / mo for recurring expenses, this is entirely doable. There are many other optional expenses for affiliate marketing, which I will also get into, but those optional expenses are used more for speeding up the path to success (outsourcing, etc.) rather than a requirement for success. When I first started my affiliate marketing business, I had about $200 to my name.


PM Dollars, is our way of rewarding you for using our products and services, and sharing them with your friends and new signups. You'll earn 10% of anything you order in PM Dollars. Whether you order a Leads Package One Time, once in a while, or every week, 10% of your order will be added to your PM Dollars account after it is filled. You can then use those PM Dollars for products and services we offer in your PM Dollars account.
HelloBar easily helps to send subscriber data to your email lists in Aweber, MailChimp and Campaign Monitor.  The tool helps to increase your social shares, likes, pins, and tweets. It increases social media followers. And collaborates promoting with Buffer, Facebook, Google+, LinkedIn, Pinterest and Twitter. It also provides scope to A/B test of your messages and reveals the messages that work best for your website visitors. The tool generates quality leads that convert more visitors into customers.

Create a Quiz: Here’s a piece of content you can create that can test a consumer’s knowledge (or lack of). This helps you educate consumers about certain products, but also about other possible implications to problems that may help them understand why they need products like that. Quizzes also help you understand which stage of the buying cycle a consumer is in, helping you frame any recommendations around their situation.


Craft Magnetic Headlines: You won’t be able to convert any web traffic into leads, let alone clients, if people aren’t clicking through to read your content. You only have a few seconds to grab their attention, so you must strategically construct your titles to appeal to motivators like fear and greed. Use a headline analyzer like this or this to spice up your headlines so you are fully maximizing your conversion potential.
Make your Newsletter Shareable: MailChimp and other email providers usually offer an option to make your email newsletters shareable, so don’t overlook this opportunity. You never know when your newsletter is going to be a resource that someone wants to forward to a friend, family member, or co - worker. Be sure all newsletters are shareable, unless there’s an exclusive offer intended for your list of subscribers only.
LinkedIn: LinkedIn is a little tricky, because this platform doesn’t allow you to see who’s talking about certain subjects. You can only search for people, companies, and jobs that revolve around a keyword or phrase. So, to find free leads on LinkedIn, you might notice life events like job changes for people in your network (but you won’t find much here regarding births or deaths.) Unless you’re lucky enough to spot a conversation from one of your connections asking directly about insurance, it may not be as easy to search for free leads on LinkedIn as it is on other networks. But you should still leverage your LinkedIn profile to explain how you can help people with questions about insurance, and post helpful content to establish your expertise. By asking clients and other contacts to write recommendations of your service, you can make it easier for potential prospects to find YOU on LinkedIn, instead.
Create Content for Each Stage of the Buying Cycle: Not every lead will be ready to enroll right away, so address people who haven’t considered the potential implications of the problems solved by the types of insurance you sell, in addition to people who are currently comparing options, others may have recently bought a plan, and those who have had plans for a long time and never re - examined it since. Creating content for people in these different stages of the buying cycle will help built trust, provide education, and hopefully help them take action to solve any issues they’ll encounter throughout the buying cycle.

Each association member in the listing should have at least the name of the business, the address, and preferred phone number. This is the basic information that you will need to make contact with the prospect. However, you may find even more details about each association member such as website addresses, their social media handles, details about the best way to reach them, and the number of employees. Again, each site is different in terms of how the information is organized and displayed for each of its members.

To learn more about the basics of SEO, read our book where we dedicate quite a few chapters to online marketing and share many more authoritative sources on the subject that can provide a more comprehensive process for agents. Or stay tuned and stop back to our blog periodically as we go over more ways to fine - tune your SEO strategy so you can rank for keywords and generate free leads from your website.

Optimize Your LinkedIn Profile: A consumer comes to your LinkedIn profile; that’s great, but what next? Every profile should contain a brief description of the ideal type of clients you like to help, what problems you help them with, and how to contact you if they have any questions or concerns about insurance. This means linking to your website, listing contact info, etc. Also, be sure to include any particular geographical areas you serve.
Optimize Your Site for Mobile Users: Google’s search engine algorithms are starting to preclude websites that don’t cater to mobile browsers. Optimize your site for mobile browsers by using a mobile - friendly theme that’s responsive to various browsers and devices. If your theme lacks that capability, you can always use a plugin like Jetpack on WordPress site, or hire a mobile developer for a much costlier optimization. Don’t miss out on internet leads from smartphone searchers; go mobile!

Decide what business or trade it is that you want to gather leads from and then type into your search engine box the words "industry (by name) association member business directory." Of course, you want to make sure that you remove the quotes from around the entire phrase. Also, you can try adding to this phrase a state or city if you wish to only find associations in a particular area. Your search terms will then look something like this:
Create a Drip Email Program: This is different than a mere newsletter subscription because it’s more focused on getting the consumer to do something specific, like download a lead magnet or get a quote. The newsletter may have different topics each time, whereas a drip campaign is composed of 5 - 12 emails in a sequence that get fired off in response to certain triggers, like if a visitor starts filling out a quote form but doesn’t submit it.
Send an Email Newsletter: Sign up for a free MailChimp account and hook it up to your email newsletter widget in your WordPress website. Leverage email to communicate with clients as well as prospects who haven’t become clients yet, offering valuable insights and articles that can keep you top - of - mind when one of your subscribers has a question about insurance.
This is the first program of its kind within the insurance industry, let alone the lead generation industry. We aren’t asking for your contracts or expecting you to ink a deal with the devil. We’re just hoping that through this free lead program, we can reward engaged agents with valuable trade - offs like free quoting subscriptions, free SEO packages, a new website, or free leads – just for interacting with us and sharing your insights. In turn, by sharing your insights with us, you’ll look more like a thought leader who’s engaged in industry, and your insights can help educate other agents to make the industry even stronger, so it’s a win - win - win. Be sure to stay tuned for more details about partnering with us to earn perks like free leads.
Each association member in the listing should have at least the name of the business, the address, and preferred phone number. This is the basic information that you will need to make contact with the prospect. However, you may find even more details about each association member such as website addresses, their social media handles, details about the best way to reach them, and the number of employees. Again, each site is different in terms of how the information is organized and displayed for each of its members.
Offer Social Security Advice: We aren’t suggesting that you offer tax or legal advice (and make sure you tell people that, btw). We’re just recommending that you inform seniors how their benefits will be taxed according to their income, which can be derived from various assets. Agents can possibly help consumers reposition their assets with the help of their financial advisor to help them avoid paying taxes on their Social Security benefits. Consumers in higher tax brackets could be paying higher Medicare premiums (because of IRMAA) that could be avoided as well.
Host Educational Workshops: This is perhaps the best way to demonstrate expertise, inspire referrals, and gain business at the same time. The best outlets for educational workshops can be senior centers, libraries, schools, hospitals, churches or job sites. Make sure you plan 2 - 3 weeks in advance so word - of - mouth can get out; you don’t want to be educating an empty room. Some places will even help promote your event, which can be a very effective lead generation idea if you can present to multiple people at once for free.
This is in fact, not a direct lead generation tool, rather lead developing amazing software like analytics.  The tool eliminates guess works and lets you understand what users really want, care and conduct on your site revealing their clicks, taps and scrolling behavior. Hotjar shows where visitors are dropping off in the conversion funnel as well as in the lead generating forms. It provides feedback to understand the behavior of the leads and so more.
I promise, if you go through these free tutorial videos, you’ll have a phenomenal website up and running that looks great on all devices. The search engines will love your site, people will love your site, and you will be up and running sooner than you think. Honestly, creating a website is easy these days. It’s even easier when you use tutorial videos like these. Everything from setting up website hosting to making sure you rank well in search engines is covered, so if you don’t know how to build a website, head on over and get it set up now.
The tool is a great lead creation tool that drives traffic, captures emails and enables you to connect them. Using Hello Bar you can double your subscriber list within a short time. It helps you improve the effectiveness of your website around the world. While you create the HelloBar, it will enable your website visitors to get the messages in right time.
Earn Referrals: This is similar to the previous idea, but this one emphasizes service. To earn referrals naturally without asking for them, agents should make it a goal to provide over - the - top service to clients and people referred by their clients. If an agent can demonstrate amazing quality service, then he can amass referrals as well as online reviews, which can help bolster traffic and conversions.
However, as I stated before, the single best source of highly targeted website traffic is from search engines. For that reason, you will wan to pay particular attention to these training videos covering SEO (search engine optimization). That’s where you’ll learn all about how to rank your website at the top of certain search phrases deliberately. You get to pick and choose what you rank for if you follow those steps.
Make your Newsletter Shareable: MailChimp and other email providers usually offer an option to make your email newsletters shareable, so don’t overlook this opportunity. You never know when your newsletter is going to be a resource that someone wants to forward to a friend, family member, or co - worker. Be sure all newsletters are shareable, unless there’s an exclusive offer intended for your list of subscribers only.
We just talked about four ways for agents to GET so - called “free leads” in exchange for something, whether it’s an email address, a deposit, a cut in commissions, or a piece of advice for other agents. So if you can’t GET free leads without giving something in exchange, then how (or where) can you just FIND free leads without trading anything in return?

Create a Pinterest Account: Although it’s not one of the top four foundational social media channels, Pinterest can supplement your marketing efforts by showcasing the pictures and infographics your business is creating, and “pinning” valuable content and ideas from other influencers. Build a following and harness leads by linking photos to your site and having call - to - action phrases embedded in the photos that inspire lead conversion.
Your network marketing career can start at home. Talk to family, friends, and neighbors and offer them a chance to join your team. Even if they don't sign up to do what you're doing, they can help by sharing marketing materials at their office, doctor or dentist's office, posting notices in their building's common area, or even posting classified ads locally.
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